Why your Response Time and Response Rate are so important

Morgan

Updated on Aug 02 • 1 minute read

Every element on your profile is there to help you build trust and get more requests from potential tenants. Profile metrics such as response time and response rate also influence your position in the search results.

What are Response Time and Response Rate?

The Response Time is the average time it takes you to reply to a message, from the moment you receive it.

The Response Rate is a percentage indicating how many messages you answer out of the total messages you receive.

Response rate and Response time show potential tenants how responsive you are on the platform.

You should maintain a high response rate and a low response time by answering every enquiry within a few hours.

Even if you accept, decline or invite the tenant to book, you must write a message to maintain your ideal response rate and response time.

Being responsive helps you to rank higher in the search results

We like to provide potential tenants with the best possible experience. We rank quality listings from the most responsive landlords higher. Being on top of the search results gives you more visibility and booking requests, so you’ll rent out your properties more quickly.

Being responsive increases the number of enquiries you receive

By showing potential tenants that you answer every request promptly, you encourage them to send you more enquiries.

More enquiries allow you to screen a wider audience of potential tenants and choose the most suitable candidate for you.

It also creates trust between you and your future tenants. Responsive landlords are perceived as more reliable.

Not receiving any answer can be very frustrating for someone looking for accommodation. Some tenants simply stop contacting unresponsive advertisers.

Listings with multiple unanswered requests are hidden from the search results

To prevent landlords from receiving too many requests for the same listings, listings with more than 5 open conversations are temporarily removed from the search results.

A conversation remains active until the request has been accepted, declined or cancelled, or after 72 hours have passed.

If you want to keep receiving more requests, you should always accept or decline the ones you have already received.

How to get your accommodation booked in no time

Keep your response time within a few hours, and your response rate above 85%.

Ideally, you should reply in a personal way and use the features Accept, Invite to Book, Decline, or Special Offer.

If you manage multiple listings, replying to many requests personally can be challenging. In this case, we suggest you use Quick Replies. It’s a great way to provide fast answers to many potential tenants.

Read the articles below for more tips on how to optimise your listings.

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